A bundle of four different peanut butters from organic nut company 40 Thieves.

How Forty Thieves Uses Mix and Match Plugin to Boost Sales and Promote Sustainability

Are you looking for a way to increase sales for your food or beverage business? Look no further than the Mix and Match plugin for WooCommerce! This plugin lets customers create their own product bundles, which encourages them to buy more ultimately leading to higher profits for your e-commerce business.

One great example of a business using Mix and Match is Forty Thieves, an organic nut butter company based in New Zealand/Aotearoa. Founded by Brent and Shyr, Forty Thieves has a focus on providing healthy and delicious food without compromising on quality ingredients. Their online shop offers over a dozen nut butter flavors, including classics like creamy and crunchy peanut butter, almond butter, hazelnut butter, and even chocolate-infused nut butters and spicy satay flavors.

Forty Thieves uses the Mix and Match plugin to offer customers the opportunity to create their own customized bundles of nut butters. For example, their Gourmet Gift bundle allows customers to select their favorite three gourmet nut butters, including the indulgent salted macadamia nut with maple and vanilla, the satisfyingly crunchy hazelnut butter, and the smooth and creamy almond butter. They then come packaged in a beautiful (and sustainable) box, perfect for gifting.

Using Mix and Match has helped Forty Thieves increase sales by encouraging customers to purchase more than one jar at a time. Plus, with the option to customize their bundles, customers are more likely to be satisfied with their purchase and become repeat customers. And for a company that offers so many delicious flavors, it is a great way to encourage customers to try several at once.

We also love that our plug-ins are being used by companies that are committed to ethical business. In addition to using all recyclable and sustainable packaging, to further their commitment to sustainability, Forty Thieves has offset their full carbon emissions by funding multiple Native Forest Restoration projects around New Zealand. By using the Mix and Match plugin and to increase sales and focus on sustainability, Forty Thieves has set a great example for other food and beverage businesses looking to increase sales and promote values they care about.

So, what are you waiting for? Take advantage of the Mix and Match plugin for your WooCommerce website and start creating customizable product bundles today!

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